Homeowners are creating eco-friendly homes for multiple reasons. Some said they were focused on reducing costs. Others said they want to save the planet, increase home value, or ensure energy resiliency.
There are multiple options when creating an eco-friendly home. The biggest driver for making a decision is cost versus savings. Homeowners want to ensure that any upgrades they make to their home will reduce costs. Some of these eco-friendly upgrades include skylights, enhanced insulation, and a smart thermostat.
6 Reasons Homeowners are Creating Eco-Friendly Homes
Eco-friendly home upgrades can future-proof homes. But more importantly, builders and remodelers who embrace these building practices will stand out in a competitive market.
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Green Homes and Eco-friendly Homes Save Money – According to the United States Green Building Council, homes that prioritize enhanced insulation, energy-efficient appliances can save up to 15% in energy costs. Low-flow water fixtures can equal 20% in water savings. The exact amount of money to be saved depends on several factors. Even small upgrades can have an impact on monthly energy savings.
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Healthier Indoor Environment – Most people spend almost 90% of their lives indoors. Creating a healthier indoor environment minimizes exposure to mold and other airborne pathogens. According to a study published by Harvard, ushering in fresh air can improve mental health and productivity.
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Durable & Low Maintenance – Eco-friendly homes focus on reducing waste and their impact on the planet. As a result, builders use materials that generally require less maintenance. They can also be more durable. These features together can reduce the long-term costs because they need few, if any, repairs.
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Increased Home Value – According to an American Home Shield report, 77% of people believe green homes will hold their value better than traditional homes. A Freddie Mac study found that green homes sold for 2.7% more than unrated homes. Zillow reported that green homes sell up to 10 days faster than homes without sustainable features.
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Benefiting the Environment – For many homeowners, saving the planet for future generations is a big part of owning an eco-friendly home. It gives them peace of mind knowing they are working towards combating climate change and conserving natural resources.
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Protection from Climate Change & Severe Weather – A Yale report found that 66% of registered voters feel that climate change is causing utility bills to go up. As a result, many have taken steps to reduce energy costs in response to severe weather. Others have installed home upgrades to ensure energy resiliency, such as a generator.
Top 5 Eco-Friendly Home Upgrades That Homeowners Want
According to an NAHB report, 80% of home buyers consider sustainability when purchasing. Incorporating eco-friendly solutions appeals to these buyers and commands a higher price point.
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Smart Thermostat – After installing a smart thermostat, some homeowners report a 10% improvement in heating. They also report a 15% improvement in cooling. A smart thermostat can have a big impact for a small investment.
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Skylights - Venting or fixed skylights can help improve the energy efficiency of a home. They both allow in 2.5 times more daylight than a vertical window. Venting skylights can release hot air, reducing the strain on air conditioners. In the 2025 National Association of Realtors Residential Sustainability Report, 37% of agents cited windows, doors, and siding as the most important green home features for clients.
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Enhanced Insulation – Improving a home’s thermal envelope can reduce energy costs. This can include blown-in insulation, spray foam insulation, or foam boards. Sealing up any cracks in the exterior and around windows or doors can also help.
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Heat Pump Water Heater – These water heaters don’t generate heat. Instead, they transfer heat from the surrounding air. These water heaters use up to 70% less energy than a standard electric water heater.
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Energy Efficient Appliances – There are several appliances throughout a house that can be replaced with Energy Star-rated alternatives. These appliances can include HVAC, refrigerator, washing machine, dryer, and dishwasher. Each will have a different impact on energy costs.
VELUX Can Help Create an Eco-Friendly Home
Not only do skylights boost energy efficiency, but they increase the aesthetic appeal of homes. To take full advantage of energy savings, place the skylight in a north or south-facing position. This will ensure maximum light and minimal heat exposure and glare.
For builders, roofers, and remodelers looking for skylight installation, we have comprehensive videos on our website. There are additional resources available on our YouTube channel. VELUX Pro Partner Academies are available in select areas. They offer hands-on skylight installation training and other classes. In-classroom and on-the-job training are available.
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